When it comes to marketing a business, especially promoting online fashion and landed property business, it may be a daunting task for many. In fact, many online fashion retailers and real estate professionals find it difficult to promote their products and services. In this industry of buying, renting or selling, many researches were conducted and pointed out that there were indeed many things to consider.
For example, Maybrands, a Nigeria online men wristwatch seller Yokebay, a real estate specialist website gave us an insight on different marketing tools that works when promoting landed property business
. at https://yokebay.com/real-estate-marketing/ .

In order to make this a success for your business, a lot of planning, techniques and strategy is required; in addition, an insight into the real estate business is also required.

Wherever you may have set-up your business, it is obvious that there are lots of competitors out there.For that reason, you will need something spectacular to get ahead of these competitors.To have that competitive advantage when marketing your real estate business, I will like you to consider using the following:

1. Create your own property listing site:
As a real estate professional, dealing with both commercial and residential properties, the most important aspect of marketing yourself is to create your own website.If you can get this designed by yourself, that is good; but, I will encourage you to get a professional web designer to get this done for you.

With only your site act as a property showcasing platform, but also act as a point of contact to those looking to patronize you.

For this reason, get a website for your landed property business.

2. Use real estate listing sites:
Having your own website may not be enough for you to attract targeted audience.You can leverage on other property listing websites.Using some of these platforms may come with a fee; but, majority of them will actually list your properties for you at no cost.This gives you an added advantage over your competitors

Depend on your region of operation, you can search online for these websites.

For example, the following property listing website cater for landed property professional as follows (there are more when you search online):

• Kingdom United: Rightmove , Zoopla, Gumtree.
• United State of America: Craigslist , Zillow, Realtors.com.
• Australia: Realestate.com.au.
• Nigeria: Yokebay Properties.

3. Social Media Marketing:
At the present time, the use of social media platform for marketing is growing each day.In fact, many business owners claimed to receive more customers from various social media platform.

Why not leverage on the popularity of these platforms to promote your business.

In order to be use these platforms successfully, you will need to take some of the following steps:

• Join a group or create a group (on Facebook for example) .Be prominent on the groups.
• Post regularly on the platform.
• Be more engaging with your audience.
• Connect with influential people on the platform.
• Build your brand.

With the likes of Facebook, Instagram and Twitter, you can generate sale through the use of strong social media marketing strategy

4. Use of Search Engine Optimization (SEO) Strategy:
SEO has been known to be an effective marketing strategy by many expert in the industry.As a matter fact, many real estate professionals are now taking advantage of the free traffic generated through the use of SEO. You too can take advantage of it.

To be successful with using SEO, you need to work out the best ways of creating great contents on your site.Not only do you have to be creative in doing this, but also add value to your reader.

In addition (most importantly), you need other websites to link to your site.All these will help you achieve great positions on search engine ranking.As
can be seen, using the above four real estate marketing ideas and strategies will give you a better chance of promoting your property business to the right audiences.

Source: http://nblinks11.bcz.com/2019/05/26/real-estate-business/ .